Evidence-based tools to help you coach smarter, lead more effectively, and grow with behavioral precision.
The Leadership Intelligence Cookbook
196 Ready-to-Use Leadership Situations and Strategies
A practical field manual to help you coach better, lead smarter, and respond more effectively in real time. Think of it as your go-to behavioral reference guide.
Use it like a thesaurus for leadership moments
Key Focus: Decode and shift behavior quickly—not just understand it
Build a Successful Coaching Practice
Business Advice from Someone Who's Been There
Step-by-step guidance on launching, growing, and sustaining a profitable coaching business, with real examples and BI-based philosophy.
For business-minded coaches seeking structure
Key Focus: Branding, positioning, and scaling for revenue

196 Ready-to-Use Leadership Situations and Strategies
A practical field manual to help you coach better, lead smarter, and respond more effectively in real time. Think of it as your go-to behavioral reference guide.
Use it like a thesaurus for leadership moments
Key Focus: Decode and shift behavior quickly—not just understand it

Business Advice from Someone Who's Been There
Step-by-step guidance on launching, growing, and sustaining a profitable coaching business, with real examples and BI-based philosophy.
For business-minded coaches seeking structure
Key Focus: Branding, positioning, and scaling for revenue

Understanding the Difference Between Behavior and Personality
An insightful exploration of why behavior—not personality—is the most actionable tool for coaching. Includes self-assessment and critical contrasts.
Perfect for coaches tired of personality typing's limitations
Key Insight: Behavior is observable, trainable, and situational
General Evidence & Validity Report
Scientific foundations of AccuMatchBI’s behavioral mapping methodology, including AI, NLP meta-programs, and measurable patterns.
For professional coaches & academics
Corporate Sector Report
Demonstrates impact of behavior intelligence in leadership, HR strategy, and organizational performance.
Ideal for executives, HR leaders, and L&D
Small & Medium Enterprises Report
Focused on how SMEs can reduce friction, boost cohesion, and drive profitability through behavior-based team dynamics.
For founders, small business teams & consultants

Lena Morales, Executive Coach

David Chan, Former VP

Rachel Owens, Learning & Development Director, UK

October 17, 2025
In moments that matter, clarity is power.
Join behavior scientist Nagui Bihelek in conversation with Heather I’anson — Executive Coach and Founder of I’anson Burns Ltd, who draws on 30 years of executive search and coaching experience to help senior leaders rise with purpose and lead with clarity at the highest level.
In this leadership-focused conversation, you’ll learn how to articulate your value with confidence, translate experience into strategic influence, and bring executive presence to every high-stakes moment of leadership.
Copyright 2025 • All Rights Reserved
Behavior Intelligence Organization is a Division of NLP Profiles Inc.
Terms of Use | Privacy Policy
Copyright 2025 • All Rights Reserved
Behavior Intelligence Organization is a Division of NLP Profiles Inc.
Terms of Use | Privacy Policy